CONVERSATIONS OF CHANGE:
A guide to implementing workplace change
Learn how to make change in your workplace simple and successful with the wisdom that Dr Jen Frahm has shared with managers and students across multiple countries, companies and universities.

WHO’S It FOR?
- You’re a manager or executive who is facing into significant organizational change and want to ensure success.
- You’re new to change and want to fast track your development.
- You’re an experienced change practitioner who wants to double check you’re not missing a trick.
- You’re a frustrated employee and you want to let your manager know they could be leading change better.
- You’re relentlessly curious about how to do things better at work

WHAT YOU’LL LEARN

- What you need to do to introduce change successfully
- Who can help you when you’re not resourced for change
- The “must haves” of change that works
- New and innovative approaches to change
- How to bring the people around you on the journey
Where to buy
conversations of change: a guide to workplace change?

WHAT people SAY…
what’s inside?
4 Change adventures to follow based on your answers to:
- How well do you understand the change to be delivered?
- How much internal resourcing do you have for change management?
- How much budget do you have to hire specialist resources
42 conversation starters to prompt conversations with stakeholders and your team
8 Conversations of Change interviews with leaders of change and experts in the field
Structured in three easy to read parts.
Part 1: Shaping up – the decisions you need to make
- Clarity on four universal points of confusion in change
- Who’s who in the zoo! Easy to understand explanations of 10 necessary roles in change
- Change success: a three-legged stool, pull one element away and it falls over
- Six most commonly used change models explained
- Part 2 Moving forward – the five pillars of change success
- Six elements of change capable organisation
- How to assess if you are ready for change
- Dealing with change resistance – three key considerations
- Five pitfalls of change communication to avoid
- 12 truisms of change leadership
Part 3 Check the peripherals – things that you should be aware of
- Five “Future of Work” practices and how they can be used in your change efforts
- Six myths of change management that can get in the way
- The ultimate collection of resources on how to develop your knowledge in change management, including associations, formal knowledge, communities of practice, self-study with 11 change experts to follow on twitter and 17 change management blogs to bookmark
Bonus chapter! A full summary of all four adventures
about the author
dr jen frahm
After 20 + years in the field, having taught 10,000 students, and introduced change to over 250,000 employees, Dr Jen Frahm’s got your back.
Dr Jen is an experienced change manager, communications professional, speaker, author, coach and facilitator. She is adamant change doesn’t have to be as hard as it often is. Having worked across multiple industries – from wine sales to wedding dresses, television and radio, veterinary products to energy retailers, nuns and engineers, big banks, and small IT companies, she is more than qualified to help you through.
She lives in Melbourne, Australia.
WHERE TO BUY
CONVERSATIONS OF CHANGE: a guide to workplace change?

An EXCERPT …
“Of course, Joanne, I’m excited about the opportunity, I believe I can make quite the difference.”
Sitting at your desk now, those words are coming back to haunt you. Only six hours ago, you confidently told your manager you were certain of delivering the biggest workplace change of your career. And now you have no idea where to start. Well, that’s to say, you have an idea of what needs to happen and your manager had provided some direction on that – ultimately, she wants to see a 25% reduction in operating costs. You can see some opportunities for improvement and have some good ideas on what to change.
But how? How to make this change happen? What if your employees don’t like it and won’t make the changes? What if other managers are resentful and try to sabotage? What if the customers and suppliers become nervous of the changes
Knowing what to do is very different from knowing how to do it. Welcome to the world of organizational change management.
So, you sit down and fire up Google. Keyword by keyword you get further confused. The results seem to contradict each other and throw up more jargon by the minute. Apparently 70% of changes fail. It appears that people’s default is to resist change.
There seems to be 100 different methodologies on how to implement change. How the hell do you navigate this stuff and not screw it up? Have you just accepted a career limiting “opportunity”? You’re thinking back to past experiences and can remember initiatives where there was little change management. There were signs…